Bad By Design: Navigating Cultural Ignorance & Diversity

Design has become a universal language in today’s interconnected world. It connects people, tells stories, and even shapes our everyday lives. But with this influence comes the duty to approach design with cultural sensitivity and strive to be well-informed in our work. Let’s delve into the subtleties of culturally informed design.

Artwork by Author

The Pitfalls of Cultural Oversights

It’s not uncommon to see designs that mishmash elements from various cultures. While this might seem like a nod to global inclusivity, it can often come off as uninformed or even disrespectful. Just as you wouldn’t use a random word from a foreign language without understanding its meaning, it’s crucial not to slap together cultural elements without grasping their purpose. Similarly, employing sacred symbols solely for aesthetics can be seen as trivializing or commercializing them, which can have unintended consequences.

Pillars of Culturally Informed Design

Design is centered around communication, representation, and sometimes advocacy. By genuinely understanding cultural backdrops, good designs:

• Show Respect: Valuing the significance and depth of cultural symbols and practices.
• Foster Authenticity: Building genuine connections with diverse audiences.
• Avoid Stereotypes: Leading the way towards original and thoughtful products.

Design that Transcends Borders

A well-thought-out design doesn’t just cater to one audience; it has the potential to transcend borders and cultural differences. By embracing diversity, designers can:

• Promote Unity: Emphasizing shared values and aspirations.
• Celebrate Diversity: Highlighting cultural elements without commodifying them.
• Educate Thoughtfully: Presenting diverse cultures, ideas, and histories without misrepresentation.

The World Needs Well-Informed Designers

In the age of globalization, the design community has a unique opportunity and responsibility. By deeply engaging with diverse cultures and committing to lifelong learning, we can craft designs that transcend aesthetics, fostering global understanding.

How Can We Champion Diversity?

• Engage with cultural experts and communities.
• Seek out resources and courses on diversity or various cultures.
• Prioritize authenticity and respect in design narratives.